Do not just dive into building…….please.
If there was one thing you got out of this post, that’s what it would be.
WordPress is no small feat if you are just getting started. There is plenty of learning and WordPress setup to do for you to come out with a functional website. A lack of a planning can certainly hurt your results and leave you wondering why you even tried.
So in this post I am going to take you through a process that will help you plan out a website that will give back what you put in. You’re going to learn what you need to make a professional layout and navigation that will ensure users find what they need and stay on the website.
This is a bit of what we do here for website planning at MarvelousWeb Media to create powerful websites that double conversions on launch with our redesigns. I want to teach and share this with you to create a more navigable world and help you get better results from your efforts. So let’s get into the details.
We’ll start with why.
Keep and Convert Planning
Oh boy, there are so many quotes related to the importance planning. I’m gonna go with this one:
“An hour of planning can save you hours of doing.”
In my previous article, The Absolute Best Way to Setup a WordPress Site, we discussed how ranking on Google comes down to getting people to click with a great title and keeping them on your page. Those two elements together are all Google needs to know you should stay high up in the rankings.
So what we’ll be doing is focusing on the Keep part. Getting visitors to stay on your website after they click. I am going to outline a process that you should follow for every single page on your website. This is powerful stuff and I wish I could add more sensationalism to it but this is the reality of a website that performs excellently.
If you follow these steps below, you will create a powerful website that converts, ranks, and certainly impresses.
Are you ready to become a website planning expert?
The First and Most Important Steps
We are going to go through each step to plan out a high converting WordPress website that will get you noticeably better results than if you didn’t. You’ll want to follow these steps for each page, with a little more time and effort put onto the home page. My goal here is to lay this all out so well that you find you don’t even need to hire a developer. Because with the right website planning, the results are your to get.
With that said, let’s start with the first step, identifying your ideal customer/client.
1) Identifying Your Ideal Customer/Client
Don’t be scared! I am not going to ask you to create a customer avatar where you need to have a photo of an ideal client, know how many family membe